The high risk & reward behind Adidas' China-focused intimates line, Marketing

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The brand dove into China’s growing intimates market with its controversial #SupportisEverything campaign. but will find it challenging to win customers in this sensitive segment.

The high risk & reward behind Adidas' China-focused intimates line, Marketing

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After Admitting To Mistakes In China, Can Adidas Make A Comeback?

After Admitting To Mistakes In China, Can Adidas Make A Comeback?

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