These jeans all say they'll fit a 34-inch waist. Here's why most of them won't

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CBC Marketplace looked at men’s and women’s jeans from some of Canada’s popular brands to see if the waist size that’s labelled matches up with the actual waist measurement. Only a couple did, and experts say this is likely by design to get consumers to buy the product.

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Is there a discrepancy between actual waist size and jean size? My waist measurement (around the belly button) is 3 inches larger than the size I typically wear in jeans. - Poe

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These jeans all say they'll fit a 34-inch waist. Here's why most of them won't

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