1953 – Perma-lift and the Bullet Bra – Mid-Century Page

Perma-lift introduced the iconic cone-shaped bullet bra with “magic inset” for uplifting support, shaping mid-century fashion.

A Girl and Her Girdle Envisioning The American Dream

Perma-lift Shapewear Ads from the 1950's – Mid-Century Page

50s bras - Gem

Perma Lift Bra - UK

Original 1958 PERMA-LIFT Double Date Bra Print Ad. This is an ORIGINAL print ad carefully removed from 1958 magazine. Ads are carefully bagged and

Vintage 1958 PERMA-LIFT Double Date Bra Lingerie Women's Fashion Print Ad 50's

See the vintage 'bullet bra' look that was big in the '50s - Click

A Girl and Her Girdle Envisioning The American Dream

Perma-lift Shapewear Ads from the 1950's – Mid-Century Page

See the vintage 'bullet bra' look that was big in the '50s - Click

These Ridiculously Pointed 'Bullet Bras' Were Trendy Back In The 50s & Honestly, We Don't Know Why! - ScoopWhoop

Let's talk bullet bras – Revival Lingerie

Conical Bra

Kat Graham aptly resurrects Madonna's Jean Paul Gaultier conical bra at the designer's show during PFW - almost 34 years after the Queen Of Pop debuted it

Lorre White, The Guru of Luxury: Conical bras are flying off the