Denim industry banks on new tech for further leap

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The country's denim cloth and apparel makers, who mostly produce low value products at present, are now going for higher technologies with an aim to increase their goods quality and value addition. With the latest technologies, which are also believed to reduce production costs by at least 30%, the exporters are dreaming of becoming leaders in the global high value denim market. Take Envoy Textiles for example.

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