General Mills follows trend in removing artificial flavours

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Keeping Trix, Lucky Charms, Reese’s Puffs attractive to children will be big challenge, but food experts say changes are just marketing ploy

General Mills removes artificial flavors, colors from cereals

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2 - By The Cup Color Changing Mood Spoons This ready-to-eat cup provides convenient portion control and room for milk; Contains no artificial flavors

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General Mills Will Remove Artificial Flavors From All Cereals